{"id":242,"date":"2020-01-08T08:57:00","date_gmt":"2020-01-08T07:57:00","guid":{"rendered":"http:\/\/zkf.hu\/?p=242"},"modified":"2025-04-24T18:45:10","modified_gmt":"2025-04-24T17:45:10","slug":"zalakaros-v-cele-mezinarodni-termalni-turistiky","status":"publish","type":"post","link":"https:\/\/zkf.hu\/cz\/zalakaros-a-nemzetkozi-termalturizmus-elvonalaban\/","title":{"rendered":"ZALAKAROS V \u010cELE MEZIN\u00c1RODN\u00cd TERM\u00c1LN\u00cd TURISTIKY"},"content":{"rendered":"<p class=\"wp-block-paragraph\">L\u00e1zn\u011b Zalakaros jsou vlajkovou lod\u00ed term\u00e1ln\u00ed turistiky v Ma\u010farsku a v uplynul\u00e9m obdob\u00ed skl\u00edzely jeden \u00fasp\u011bch za druh\u00fdm, uvedl gener\u00e1ln\u00ed \u0159editel za\u0159\u00edzen\u00ed L\u00e1szl\u00f3 Czir\u00e1ki.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V roce 2019 jsme se um\u00edstili na 3. m\u00edst\u011b v hlasov\u00e1n\u00ed ve\u0159ejnosti o Koupali\u0161t\u011b roku, d\u00e1le jsme obdr\u017eeli Velkou cenu za inovaci Ma\u010farsk\u00e9ho l\u00e1ze\u0148sk\u00e9ho svazu - v kategorii Inovativn\u00ed l\u00e1ze\u0148sk\u00e9 slu\u017eby, z\u00edskali jsme 3. m\u00edsto v hlasov\u00e1n\u00ed ve\u0159ejnosti o nejobl\u00edben\u011bj\u0161\u00ed online rezerva\u010dn\u00ed syst\u00e9m v zemi pro turistickou atrakci roku, obdr\u017eeli jsme certifik\u00e1t M\u00edsto p\u0159\u00e1telsk\u00e9 rodin\u011b, byli jsme prvn\u00ed cyklistick\u00e9 l\u00e1zn\u011b v Ma\u010farsku a tak\u00e9 jsme z\u00edskali 5 hv\u011bzdi\u010dek od Ma\u010farsk\u00e9ho l\u00e1ze\u0148sk\u00e9ho svazu. A to, na co jsme se cel\u00fd rok p\u0159ipravovali, a bezpochyby koruna ocen\u011bn\u00ed: mezin\u00e1rodn\u00ed p\u011btihv\u011bzdi\u010dkov\u00fd certifik\u00e1t Eurospa-Med od Evropsk\u00e9 asociace l\u00e1zn\u00ed (AESB), kter\u00fd l\u00e1zn\u011b Zalakaros z\u00edskaly v prosinci 2019, \u010d\u00edm\u017e ofici\u00e1ln\u011b vstoupily mezi elitu evropsk\u00e9ho term\u00e1ln\u00edho cestovn\u00edho ruchu. - L\u00e1szl\u00f3 Czir\u00e1ki to hrd\u011b ozn\u00e1mil na tiskov\u00e9 konferenci a dodal, \u017ee t\u00edmto certifik\u00e1tem se mohou pochlubit jen ty nejlep\u0161\u00ed l\u00e1zn\u011b v Ma\u010farsku. Kvalita a uzn\u00e1n\u00ed ma\u010farsk\u00fdch l\u00e1zn\u00ed, m\u011b\u0159eno mezin\u00e1rodn\u00edmi standardy, se rok od roku zlep\u0161uje a l\u00e1zn\u011b Zalakaros k tomu v\u00fdznamn\u011b p\u0159isp\u00edvaj\u00ed.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ferenc Nov\u00e1k, starosta m\u011bsta, zd\u016fraznil, \u017ee kl\u00ed\u010dem k \u00fasp\u011bchu je kvalitn\u00ed pr\u00e1ce, inovace a dobr\u00fd marketing. Zd\u016fraznil, \u017ee krom\u011b ocen\u011bn\u00ed m\u011bstsk\u00e9ho diamantov\u00e9ho marketingu dos\u00e1hlo n\u011bkolik hotel\u016f v l\u00e1ze\u0148sk\u00e9m m\u011bst\u011b vynikaj\u00edc\u00edch v\u00fdsledk\u016f v celost\u00e1tn\u00edch sout\u011b\u017e\u00edch, hlasov\u00e1n\u00ed ve\u0159ejnosti a odborn\u00fdch sout\u011b\u017e\u00edch, co\u017e jasn\u011b ukazuje, \u017ee Zalakaros je na spr\u00e1vn\u00e9 cest\u011b. Starosta zd\u016fraznil, \u017ee jedna z nejv\u011bt\u0161\u00edch ud\u00e1lost\u00ed v \u017eivot\u011b obce, z\u0159\u00edzen\u00ed l\u00e1ze\u0148sk\u00e9ho centra, je na obzoru. Na tuto investici ve v\u00fd\u0161i 1,5 miliardy forint\u016f z\u00edskalo m\u011bsto st\u00e1tn\u00ed podporu.&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>A Zalakarosi F\u00fcrd\u0151 a term\u00e1lturizmus z\u00e1szl\u00f3shaj\u00f3ja Magyarorsz\u00e1gon, az elm\u00falt id\u0151szakban sikert-sikerre halmozott. &#8211; fogalmazott Czir\u00e1ki L\u00e1szl\u00f3, a l\u00e9tes\u00edtm\u00e9ny vez\u00e9rigazgat\u00f3ja.&nbsp; 2019-ben az \u00c9v F\u00fcrd\u0151je k\u00f6z\u00f6ns\u00e9gszavaz\u00e1son az el\u0151kel\u0151 3. helyen v\u00e9gezt\u00fcnk, majd megkaptuk a Magyar F\u00fcrd\u0151sz\u00f6vets\u00e9g Innov\u00e1ci\u00f3s nagyd\u00edj\u00e1t \u2013 Innovat\u00edv f\u00fcrd\u0151szolg\u00e1ltat\u00e1sok kateg\u00f3ri\u00e1ban, az orsz\u00e1g legn\u00e9pszer\u0171bb online sz\u00e1ll\u00e1sfoglal\u00f3 rendszer\u00e9nek k\u00f6z\u00f6ns\u00e9gszavaz\u00e1s\u00e1n az \u00c9v Turisztikai Attrakci\u00f3ja min\u0151s\u00e9gi d\u00edj III. helyez\u00e9st [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":125,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-242","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hirek"],"acf":[],"_links":{"self":[{"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/posts\/242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/comments?post=242"}],"version-history":[{"count":1,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/posts\/242\/revisions"}],"predecessor-version":[{"id":243,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/posts\/242\/revisions\/243"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/media\/125"}],"wp:attachment":[{"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/media?parent=242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/categories?post=242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/tags?post=242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}