{"id":377,"date":"2019-03-13T10:02:00","date_gmt":"2019-03-13T09:02:00","guid":{"rendered":"http:\/\/zkf.hu\/?p=377"},"modified":"2025-04-24T18:45:11","modified_gmt":"2025-04-24T17:45:11","slug":"spoluprace-v-oblasti-cestovniho-ruchu-v-balatonskem-regionu","status":"publish","type":"post","link":"https:\/\/zkf.hu\/cz\/osszefogas-a-balaton-regio-turizmusaert\/","title":{"rendered":"Spojen\u00ed sil pro cestovn\u00ed ruch v oblasti Balatonu"},"content":{"rendered":"<p class=\"wp-block-paragraph\">R\u00f3bert P\u00e1link\u00e1s, gener\u00e1ln\u00ed \u0159editel Hradn\u00edho muzea Helikon, zd\u016fraznil, \u017ee tato t\u0159i n\u00e1v\u0161t\u011bvnick\u00e1 m\u00edsta si navz\u00e1jem nekonkuruj\u00ed, jejich spolupr\u00e1ce je zalo\u017eena na synergii. Turist\u016fm, kte\u0159\u00ed p\u0159ij\u00ed\u017ed\u011bj\u00ed do z\u00e1padn\u00ed oblasti Balatonu, mus\u00ed b\u00fdt poskytnuta mimo\u0159\u00e1dn\u011b kvalitn\u00ed slu\u017eba, kterou mohou poskytovat v\u0161ichni t\u0159i provozovatel\u00e9 nez\u00e1visle na sob\u011b. Tato dohoda pozvedne kvalitu volno\u010dasov\u00fdch aktivit pro turisty p\u0159ij\u00ed\u017ed\u011bj\u00edc\u00ed do regionu na je\u0161t\u011b vy\u0161\u0161\u00ed \u00farove\u0148. R\u00f3bert P\u00e1link\u00e1s dodal: \"Hradn\u00ed muzeum Helikon je nejnav\u0161t\u011bvovan\u011bj\u0161\u00edm hradem v zemi, po\u010det n\u00e1v\u0161t\u011bvn\u00edk\u016f neust\u00e1le roste a v lo\u0148sk\u00e9m roce jej nav\u0161t\u00edvilo 230 000 lid\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zolt\u00e1n Szabadics, majitel Z\u00e1\u017eitkov\u00e9ho parku Zobor, zd\u016fraznil v\u00fdznam spolupr\u00e1ce mezi z\u00fa\u010dastn\u011bn\u00fdmi stranami v oblasti cestovn\u00edho ruchu jako spole\u010dn\u00e9ho z\u00e1jmu. Spolupr\u00e1ce je sou\u010d\u00e1st\u00ed na\u0161eho ka\u017edodenn\u00edho \u017eivota, v\u010detn\u011b mezilidsk\u00fdch vztah\u016f, rodiny a podnik\u00e1n\u00ed. Jako zakladatel kempu Holnapocska zd\u016fraznil, \u017ee profesion\u00e1ln\u00ed vztahy mezi stranami v oblasti spole\u010densk\u00e9 odpov\u011bdnosti a dal\u0161\u00edch charitativn\u00edch aktivit jsou ji\u017e \u0159adu let vynikaj\u00edc\u00ed. Nejv\u00fdznamn\u011bj\u0161\u00edm turistick\u00fdm regionem v Ma\u010farsku je Balaton a jeho okol\u00ed, kter\u00fd je tak\u00e9 kl\u00ed\u010dov\u00fdm regionem z hlediska po\u010dtu host\u016f a obratu. Pokud by se poda\u0159ilo nav\u00e1zat v\u00edce podobn\u00fdch spoluprac\u00ed pro cel\u00fd region, mohly by z toho t\u011b\u017eit jak \u017eupy, tak zem\u011b. Co se t\u00fd\u010de dohody, rodiny obdr\u017e\u00ed v ka\u017ed\u00e9 ze t\u0159\u00ed lokalit slevov\u00fd kup\u00f3n 20%, kter\u00fd lze vyu\u017e\u00edt u dal\u0161\u00edch dvou partner\u016f z ceny vstupenky.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L\u00e1szl\u00f3 Czir\u00e1ki, gener\u00e1ln\u00ed \u0159editel l\u00e1zn\u00ed Zalakaros, na tiskov\u00e9 konferenci uvedl, \u017ee l\u00e1zn\u011b Zalakaros m\u011bly v roce 2018 vynikaj\u00edc\u00ed v\u00fdsledky. Zalakaros se stal nejobl\u00edben\u011bj\u0161\u00edm s\u00eddlem v oblasti Balatonu mezi dom\u00e1c\u00edmi hosty a z hlediska po\u010dtu p\u0159enocov\u00e1n\u00ed host\u016f v regionu se um\u00edstil na t\u0159et\u00edm m\u00edst\u011b za H\u00e9v\u00edzem a Balatonf\u00fcredem a tak\u00e9 se um\u00edstil na druh\u00e9m m\u00edst\u011b v hlasov\u00e1n\u00ed ve\u0159ejnosti o L\u00e1zn\u011b roku 2018. Spole\u010dnost vypracovala strategick\u00fd pl\u00e1n na p\u0159\u00ed\u0161t\u00edch sedm let, v n\u011bm\u017e je prioritou spole\u010dn\u00e9 uva\u017eov\u00e1n\u00ed s partnery v oblasti cestovn\u00edho ruchu a od n\u011bho\u017e si l\u00e1zn\u011b slibuj\u00ed dal\u0161\u00ed vynikaj\u00edc\u00ed v\u00fdsledky. V oblasti odborn\u00e9 spolupr\u00e1ce byla podeps\u00e1na strategicko-odborn\u00e1 smlouva s l\u00e1zn\u011bmi S\u00e1rv\u00e1r s. r. o., ke kter\u00fdm se v budoucnu p\u0159ipoj\u00ed l\u00e1zn\u011b B\u00fcki s. r. o., a l\u00e1zn\u011b maj\u00ed tak\u00e9 v\u00fdborn\u00e9 vztahy s Ma\u010farsk\u00fdm svazem l\u00e1zn\u00ed. L\u00e1szl\u00f3 Czir\u00e1ki uvedl, \u017ee v oblasti cestovn\u00edho ruchu nyn\u00ed spolupracuj\u00ed t\u0159i organizace s r\u016fzn\u00fdm profilem a vynikaj\u00edc\u00edmi v\u00fdsledky ve sv\u00fdch oborech. Kultura, z\u00e1\u017eitky z dobrodru\u017estv\u00ed a zdrav\u00fd \u017eivotn\u00ed styl se mohou vz\u00e1jemn\u011b posilovat, co\u017e je p\u0159\u00edkladn\u00e1 spolupr\u00e1ce pro cestovn\u00ed ruch v oblasti Balatonu a v Ma\u010farsku. Gener\u00e1ln\u00ed \u0159editel zd\u016fraznil, \u017ee jsou p\u0159esv\u011bd\u010deni, \u017ee se d\u00edky tomu stanou d\u016fle\u017eit\u00fdmi a uzn\u00e1van\u00fdmi hr\u00e1\u010di v marketingu zem\u011b a budou schopni p\u0159it\u00e1hnout je\u0161t\u011b v\u00edce pozornosti a podpory pro subjekty cestovn\u00edho ruchu v oblasti Balatonu. To je v z\u00e1jmu v\u0161ech lid\u00ed, kte\u0159\u00ed zde \u017eij\u00ed a pracuj\u00ed!<\/p>","protected":false},"excerpt":{"rendered":"<p>P\u00e1link\u00e1s R\u00f3bert, a Helikon Kast\u00e9lym\u00fazeum \u00fcgyvezet\u0151je hangs\u00falyozta: a h\u00e1rom l\u00e1togat\u00f3hely nem konkurenci\u00e1ja egym\u00e1snak, egy\u00fcttm\u0171k\u00f6d\u00e9s\u00fck a szinergi\u00e1n alapul. A Balaton nyugati r\u00e9gi\u00f3j\u00e1ba \u00e9rkez\u0151 turist\u00e1kat olyan kiemelked\u0151 min\u0151s\u00e9g\u0171 szolg\u00e1ltat\u00e1ssal kell ell\u00e1tni, amelyre mindh\u00e1rom szerepl\u0151 \u00f6n\u00e1ll\u00f3an is k\u00e9pes. Ez a meg\u00e1llapod\u00e1s m\u00e9g magasabb sz\u00ednvonalra emeli a szabadid\u0151 elt\u00f6lt\u00e9s\u00e9t a r\u00e9gi\u00f3ba \u00e9rkez\u0151 turist\u00e1k sz\u00e1m\u00e1ra. P\u00e1link\u00e1s R\u00f3bert hozz\u00e1tette: a Helikon [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":160,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hirek"],"acf":[],"_links":{"self":[{"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/posts\/377","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/comments?post=377"}],"version-history":[{"count":1,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/posts\/377\/revisions"}],"predecessor-version":[{"id":378,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/posts\/377\/revisions\/378"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/media\/160"}],"wp:attachment":[{"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/media?parent=377"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/categories?post=377"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zkf.hu\/cz\/wp-json\/wp\/v2\/tags?post=377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}