Zalakaros Spa is starting the summer season with positive results, and as far as 2018 is concerned, the company can show excellent economic results. László Cziráki, CEO of Zalakarosi Fürdő Zrt., said that the balance sheet result improved by nearly 25%, which meant an increase of HUF 58 million. The extent of the increase in profit after tax shows that not only did revenue increase, but also cost optimisation was effective, with net revenue increasing by 12% in 2018. The CEO pointed out that the outstanding result was achieved with an average increase of more than 10% in wage rates, which represents a significant cost item for the public company. In addition to the wage increase, fringe benefits have also increased, with a strong focus on employee training. With the help of a non-refundable grant of 32 million HUF, training courses in language, communication, lifeguard, chambermaid and management have been launched. The development of human resources is a key strategic step for the spa.

László Cziráki continued: as far as long-term plans are concerned, the attraction development is ongoing, the aim of which is to provide the highest possible standard of hospitality to the more than 600,000 guests arriving at Zalakaros Spa every year, and the company has recently been awarded the highest five-star rating again during the national trademark certification audit of the Hungarian Spa Association.

The evaluation was carried out by a panel of experts using a scoring system, taking into account a number of criteria. In addition to the attractions on offer, they also looked at the environment, infrastructure, pools, water treatment and quality, landscaping, waste management, first aid, catering and human resources, all of which the spa scored highly. The CEO is optimistic for 2019, with improvements being completed, effective management and excellent employees, the company can continue to achieve good results.